Nov 21 09

 The DiSC Profile


The DiSC is a world famous assessment tool that classifies four aspects of behavior by profiling a person's preferences in word associations.

 DiSC is an acronym that stands for the following dimensions of behavior:

  1. Dominance - relating to control, power and assertiveness
  2. Influence - relating to social situations and communication
  3. Steadiness - relating to patience, persistence, and thoughtfulness
  4. Conscientiousness (or caution) - relating to structure and organization


Why the DiSC?
Because understanding how your behavior affects other people and consequently how other peoples behavior affects us aids our ability to adapt to different people and differing situations in society, thus promoting more favorable outcomes & experiences. It helps us to identify and elevate strengths and increase personal effectiveness.


Benefits of DiSC:

  • Gain more personal and professional insight by understanding preferences
  • Enhance more effective communication
  • Generate tolerance
  • Gauge temperament
  • Create better rapport and connection with others
  • Imagine being able to better understand what motivates people and being able to recognize how to effectively deal with others.
  • Better identify possible hazardous placements or workplace hires
  • Understanding behavioral strengths and challenges in yourself and in others
  • Learning to appreciate the differences and strengths of others           
  • Discovering tools for dealing with conflict effectively           
  • Enhance teamwork and reduce team conflict           
  • Developing strategies and awareness to deal with diversity of people, their communication styles and needs                    
  • Increasing sales skill by understanding how clients or customers behavior and make decisions        
  • Improve customer relationships and customer satisfaction     
  • Reduce personal and organizational conflict, stress and turnover
  • Improve communication skills through determining communication styles                   
  • Enhance and develop coaching and mentoring skill


The DiSC is fascinating in its accuracy the “Reliability of Internal Consistency” is as follows:

D - 92%
I - 87%
S - 88%
C - 86%

 A more detailed look at the Dimensions of Behavior:

* Dominance: People who score high in the intensity of the "D" styles factor are very active in dealing with problems and challenges, while low "D" scores are people who want to do more research before committing to a decision. High "D" people are described as demanding, forceful, egocentric, strong willed, driving, determined, ambitious, aggressive, and pioneering. Low D scores describe those who are conservative, low keyed, cooperative, calculating, undemanding, cautious, mild, agreeable, modest and peaceful.

* Influence: People with high "I" scores influence others through talking and activity and tend to be emotional. They are described as convincing, magnetic, political, enthusiastic, persuasive, warm, demonstrative, trusting, and optimistic. Those with low "I" scores influence more by data and facts, and not with feelings. They are described as reflective, factual, calculating, skeptical, logical, suspicious, matter of fact, pessimistic, and critical.

* Steadiness: People with high "S" styles scores want a steady pace, security, and do not like sudden change. High "S" individuals are calm, relaxed, patient, possessive, predictable, deliberate, stable, consistent, and tend to be unemotional and poker faced. Low "S" intensity scores are those who like change and variety. People with low "S" scores are described as restless, demonstrative, impatient, eager, or even impulsive.

* Conscientious: People with high "C" styles adhere to rules, regulations, and structure. They like to do quality work and do it right the first time. High "C" people are careful, cautious, exacting, neat, systematic, diplomatic, accurate, and tactful. Those with low "C" scores challenge the rules and want independence and are described as self-willed, stubborn, opinionated, unsystematic, arbitrary, and careless with details.

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